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Rooftop Mobile Targeting

Our technology lets us target the people who are looking for your goods and services.

Discover the actual demographics of your potential consumer base including gender, age group, salary range, and much more. Obtain mailing addresses and send them the direct mailers that won't find an immediate home in the trash can. Find out who's your true competition by seeing where else they go for similar products. Then track responders and make smarter decisions with full analytic and attribution reports.

With technology this good, we can zero in on a very small area so your impressions aren’t wasted on adjacent businesses or neighborhoods.

When we say rooftops, we mean literal rooftops.

location targeting map

WHY IT'S SO SMART

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MOBILE=INDIVIDUAL.

500 million US devices are linked to household demographic attributes such as age, gender, marital status, income, home ownership, charity, ethnicity and more for each device ID.

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AUDIENCE GENERATION.

We can convert mobile IDs to home addresses for direct mail campaigns, CRM data appends and matching, OR convert home addresses to mobile IDs for targeted digital campaigns and analytics.

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HOUSEHOLD EXTENSION AUDIENCES.

Identified audience not big enough? Add all the mobile devices associated with each household in the original audience, like tablets and other phones. Increase the target audience by 200% to 500%.

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QUICK SELECT AUDIENCES.

Create highly targeted campaigns from our integrated Point of Interest (POI) database of over 100k brands and categories.

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ATTRIBUTION.

Measure footfall response - Attribution reports measure which of the devices targeted showed up at your retail location and provide demographics and other insights about the responders.

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LOCATION ANALYSIS.

Reports contain an aggregate audience view that includes audience visits by day of week, time of day and the audiences demographic profile.

LET'S GET THE BALL ROLLING.

Are you ready to get started? Contact us today to build a digital strategy that works for you.