In our “modern world” we often think of AI as artificial intelligence. So what is artificial intelligence? “The theory and development of computer systems able to perform tasks that normally require human intelligence, such as visual perception, speech recognition, decision-making, and translation between languages”. That’s some pretty cool stuff that will ultimately lead to making things easier for humans.
| Our “techies” have an uncanny ability to utilize the tools afforded them to identify with “absolute specificity” to whom you should be marketing, when and why you should be marketing to them.
Let’s talk about AI in my world, Actionable Insights. Actionable Insights can be viewed in a couple different ways. The definition per Techopedia.com is “a term in data analytics and big data for information that can be acted upon or information that gives enough insight into the future that the actions that should be taken become clear for decision makers”. Seems clear enough. Let’s look at things, predict the future and make the lives making decisions easier.
To learn more about Actionable Insights, click here.
As I write this and I reflect upon what AI (our company) is, it becomes pretty clear that we are the combining of the two a-fore-mentioned concepts. We use computers to aid in decision making and to predict the future. Our “techies” have an uncanny ability to utilize the tools afforded them to identify with “absolute specificity” to whom you should be marketing, when and why you should be marketing to them.
So again, I ask why AI? Any company worth it’s salt wants to grow. How do you grow? Through investment in you. Who better to partner with than a group of people that can predict the future? Yes we predict the future, we know who is looking at your business. When they look at your business, we then know what they look at in regard to your business. In sales we always talk about knowing the answers to the questions before the question is asked. Actionable Insights knows the answers. We see what it is that the client/customer wants and then we put your message in front of them.
How do you grow your business? You partner with AI.